Strategy, identity, and packaging as one system, from positioning through production-ready files.
$9,000–$25,000 USD
Most brands are built in fragments — a logo from one vendor, packaging from another, a strategy deck nobody references again. The Full Brand System is the alternative: one engagement that takes a brand from positioning through production-ready files, so every piece is built to work with every other piece from day one. It is the senior-level version of what founders usually assemble by hiring three separate vendors and hoping the pieces align.
Market and competitive analysis, positioning, and messaging — the foundation every visual decision has to answer to.
Logo, typography, color, and full brand guidelines, built to hold up across every touchpoint and market.
Structural and graphic packaging across the SKU range, produced with the same visual logic as the identity.
Print-ready files, specifications, and guidelines delivered as one coherent package your team or supplier can run with.
Every piece is directed as one system from the start — strategy informs identity, identity informs packaging — instead of three disconnected projects briefed at different times.
Number of SKUs, markets, and languages, and whether naming or extensive photography direction are included. This is scoped on a call before a proposal is sent.